GROUP

MC ITALIA AND STUFF MODEL

With an authentic foundation and a creative vision, MC Italia sets trends and confidently crafts tomorrow’s Luxury. At MC Italia, we dare to think differently as we mark new standards in Footwear, Art and Fashion. MC Italia defines a sustainable luxury, one that offers powerful and genuine creative content and allows people to assert their individuality.

Luxury

MC Italia and Stuff represents the most refined qualities of Luxury. At MC Italia, we formulate truly exceptional houses, each of which create products that embody elegance, heritage, and a dynamic commitment to modernity. MC Italia finds itself in a position where it can focus its attention and resources on its Houses, to support their development and further strengthen their value-creating capacity.  

Growth

MC Italia and Stuff has developed and incorporated a particular business model whose combination of balance and responsibility has spurred the rapid growth of its Houses.
MC Italia coordinates and teams all functions that can be shared among its Houses, stimulating an efficient and essential focus; creativity. Ultimately, we formulated an approach to give our Houses the space they need to thrive, which has led to extraordinary successes and has helped the Group become an impactful competitor in the luxury market.   

Proficiency 

Our decentralized structure and operating principles ensure that our Houses are autonomous and approachable. Thus, opening a closer relationship with our customers, to ensure that effective and appropriate decisions are made. In doing so, our approach sustains the motivation of our employees, by encouraging them to develop true entrepreneurial spirit.

While our Houses maintain their distinctive positioning and unique blend of lifestyles and feelings, they are complementary to one another, forming a coherent ensemble. By Sharing recourses on a Group scale, MC Italia creates intelligent synergies, while respecting the autonomy of each house. The combined forces of the MC Italia and Stuff Group is leveraged to benefit each of its houses.

MC Italia also carefully curates footwear programs for a wide assortment of mature and emerging brands — each with a variety of customers, products and locations — yet another strength of MC Italia’s business model. 

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